Lately, I’ve been realizing how much time our marketing team wastes just waiting for updated performance reports. The data lives across so many apps — email campaigns, ad dashboards, and spreadsheets — that by the time someone compiles everything, the numbers are already outdated. Our analysts are overworked, and our non-technical folks have no idea how to pull what they need. I keep thinking there must be a smarter way to simplify this whole process, maybe with some automation or better data structure. Has anyone managed to fix this in their company?